Bill Pearce is familiar with the name Boyt. As an old east side Iowa Falls resident, he knows what the luggage manufacturer meant for the town. Now, as the president of AgPremier Inc. (which does business as Zoske Manufacturing), Pearce is attaching the name to a new manufacturing endeavor that will make agriculture machine parts.
“I wanted a short and simple name as a brand identifier, like the Zoske brand name brings to our manure handling line,” Pearce said “I literally woke up in the middle of the night and knew what the name was going to be – Boyt Products. Not only is Boyt a great brand name, but it also brings back some history to Iowa Falls.”