In the midst of a global pandemic it can be tempting to simply click through Amazon or other websites to purchase those Christmas gifts for friends and family, but local retailers are hoping shoppers will make an effort to support them as well.
"(Shopping locally) is very important because people are staying home and I'm one of them," said Diana Thies, director of Iowa Falls Chamber/Main Street. "We really want people to come and shop, eat in our restaurants (or at least get food to go). Just shop locally. It's been a hard year."